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Simple English definitions for legal terms
servicemark
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A quick definition of servicemark:
SERVICEMARK: A servicemark is a name, phrase, or symbol that is used to identify and distinguish the services provided by a particular company or individual. It is similar to a trademark, but instead of protecting tangible goods, it protects intangible services. Servicemarks are abbreviated as SM and are important for businesses to establish their brand and protect their services from being copied by others.
A more thorough explanation:
Definition: A servicemark is a name, phrase, or symbol that is used to identify and distinguish the services of a particular provider. It is a type of trademark that is used to protect intangible things like services, rather than tangible things like products.
For example, the "Golden Arches" symbol used by McDonald's is a trademark that identifies their products, while the phrase "I'm Lovin' It" is a servicemark that identifies their services.
Servicemarks are abbreviated as SM and are often used interchangeably with the term "mark." They are important for businesses because they help to establish brand recognition and protect their services from being used by others without permission.