Legal Definitions - consumer

A consumer is an individual who purchases or uses goods or services primarily for their own personal, family, or household needs, rather than for business purposes or resale.

Here are some examples to illustrate this concept:

• Example 1: Home Repair Service

  Imagine a homeowner who hires a local plumber to fix a leaky faucet in their kitchen. In this scenario, the homeowner is the consumer. They are an individual purchasing a service (plumbing repair) for their personal residence (household use), not for a commercial property or to resell the plumbing service to someone else.

• Example 2: Personal Vehicle Purchase

  Consider a person who buys a new car from a dealership to use for their daily commute and family errands. This individual is acting as a consumer. They are purchasing a good (the car) for personal and family transportation, not to operate a taxi service, a delivery business, or to resell the vehicle for profit immediately after purchase.

• Example 3: Digital Entertainment Subscription

  An individual subscribes to an online streaming service to watch movies and TV shows for their personal entertainment. Here, the subscriber is the consumer. They are purchasing a service (access to digital content) for their own leisure and enjoyment, not to use in a commercial setting like a public lounge or to bundle and resell access to others.